World Business Chicago Pitches Santa Claus to Relocate "Santa's Workshop" to the Chicagoland Region | World Business Chicago



World Business Chicago Pitches Santa Claus to Relocate “Santa’s Workshop” to the Chicagoland Region

Citing the Region’s Strengths in Manufacturing, Transportation, Distribution, Food & Agriculture & Climate Resiliency

CHICAGO, Dec. 20, 2023) – Today, World Business Chicago published a playful online pitch for Santa to relocate his iconic workshop, “Santa‘s Workshop,” from the North Pole to the Chicagoland region.

The economic development agency’s “Dear Santa” letter highlights a multitude of reasons why Chicago is the perfect location for the world-renowned gift manufacturer and distributor. And, of course, Chicago’s distinction as the number one U.S. city for food and confectionary production, promises to keep Santa‘s sweet tooth fully satisfied.

Reasons why Chicago is the ideal location for Santa‘s Workshop:

  • Location: With polar ice caps melting at a rapid pace, Chicago offers climate resiliency, a large body of fresh water, and a central location with easy access to all corners of the world.
  • Manufacturing: The Chicago region boasts a rich history of industrial excellence, and today it’s a high-tech wonderland ready to join forces with Santa’s elves to produce the toys of the future
  • Food & Agriculture: Candy giants like Mars Wrigley, Ferrero, Tootsie Roll, Bloomer Chocolate, and many other food adjacent companies are busy innovating tomorrow’s treats. Chicago’s sweet expertise will keep Santa’s Workshop stocked with the best goodies available.
  • Workforce: Chicago’s talent pool is as diverse and long as Santa‘s nice list, ensuring a dependable workforce ready to supplement Santa‘s trusty elves during peak production seasons.
  • Distribution: Chicago’s unrivaled TD&L infrastructure can easily connect Santa‘s Workshop to global markets, making deliveries smoother than ever.

In early 2023, World Business Chicago launched the Greater Chicagoland Economic Partnership, uniting the city of Chicago and the counties of Cook, DuPage, Kane, Kendall, Lake, McHenry and Will. This partnership allows the counties and the city to share information and resources to create a more inclusive and equitable local economy. This collective body offers Santa’s Workshop a diverse range of great options from urban, suburban, to rural.

“We will celebrate over 150 companies that have made ‘pro-Chicagoland decisions’ in 2023, that is, companies that have chosen to expand, relocate, and invest in the city and greater Chicagoland region,” said Michael Fassnacht, President & CEO of World Business Chicago, “Our playful pitch to Santa reflects the bold spirit with which we market the city and region every day.”


Dear Santa campaign video: Watch the video here.

Originally published to PR Newswire on 12/21/2023:






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